Key Objectives
- Educate — Provide practical knowledge in business management, finance, marketing, customer service and operations.
- Digitalize — Help outdoor operators adopt digital tools, booking systems, CRM, social media, AI and automation.
- Professionalize — Improve service standards, operational efficiency, safety, cleanliness and customer experience.
- Grow — Help operators increase visibility, bookings, revenue and customer retention.
- Build Community — Create a strong network where outdoor operators can learn, share knowledge, collaborate and grow together.
- Develop Sustainable Tourism — Encourage responsible, environmentally conscious and community-focused outdoor tourism practices.
Who Should Join ?
- Property Owner
- Management Team
- Staff
- Service Operator
TOPIC AND MODULE
MODULE 1 — CAMPSITE MANAGEMENT FUNDAMENTALS
MODULE 2 — BASIC FINANCIAL MANAGEMENT
MODULE 3 — BASIC MARKETING
MODULE 4 — GOOGLE BUSINESS PROFILE
MODULE 5 — WHATSAPP BUSINESS
MODULE 6 — INTRODUCTION TO AI
MODULE 7 — SOCIAL MEDIA BASICS
MODULE 8 — SMARTPHONE PHOTOGRAPHY
MODULE 9 — BASIC VIDEO & REELS
MODULE 10 — CUSTOMER SERVICE
MODULE 11 — REVIEW MANAGEMENT
MODULE 12 — INTRODUCTION TO DIGITALIZATION
Who Entitled ?
Property / Service provider that list with BOOKTAPAK
How much does it cost ?
FREE For basic class 12 module
How long is the class?
12 Week - 1 to 2 hour class per session
Is there any INTERMEDIATE class and ADVANCE class after BASIC CLASS?
Yes, with additional cost . (OPTIONAL)
Who will be teaching for BASIC CLASS?
FITRI ISMAIL
- Serial Entrepreneur & Venture Builder: Founded and scaled multiple successful startups—including MEM Watches and RUN-Cit—bringing deep operational resilience and practical business-building experience to the academy.
- Award-Winning Leadership: Recognized across the industry for business excellence, winning multiple prestigious awards including SEBA (SME & Entrepreneurship Business Award), SOBA (Star Outstanding Business Awards), MIHAS (Malaysia International Halal Showcase awards), and national Tourism Awards.
- Expert Mentoring & Teaching Experience: Mentor and educator for government and industry entrepreneurship programs, including INSKEN (Institut Keusahawanan Negara) and various other business platforms, helping local entrepreneurs scale operations and master market strategies.
- Major Brand & Creative Industry Experience: Spearheaded high-impact marketing, promotional campaigns, and creative projects working alongside global household names such as McDonald's (MCD), KFC, 100PLUS, and many more major consumer brands.
- Digital Platform & Tech Expertise: Extensive hands-on background in developing digital platforms, mobile applications, and online ecosystem architectures, driving tech-enabled business growth.
- Events & Creative Industry : Combines a rich background in the fashion and event industries with strategic marketing insights, consumer engagement expertise, and strong community building.
- Lifelong Camper & Outdoor Advocate: An active, passionate camper with years of first-hand experience navigating the Malaysian outdoor and camping landscape, allowing him to connect deeply with campsite owners and operators on a practical, ground-level basis.
What will you get at the end of BASIC course?
- Beneficial Knowledge & Practical Skills: Equip yourself with essential insights, operational best practices, and actionable strategies to run and elevate your campsite or outdoor tourism service effectively. and ITS FREE for basic course.
- BookTapak Verified Badge: We will proudly award your property or service with the BOOKTAPAK Verified status, signaling to campers and travelers that you are officially equipped with foundational industry knowledge and committed to quality service standards.